This free webcast provides an overview of key strategies and best practices for using live video webcasts for reaching and engaging with large audiences. Presenters for this event are Dan Roche, Vice President of Marketing for TalkPoint, and Paul Ritter, Managing Director of Thought Leaders Network. Click here to watch the archive version of this webcast on demand. If you have previously registered for the event, you can simply enter your email address in the top right box on the page to view the event.
The webcast highlights examples and a range of actual use cases for webcasts such as the following:
- HR Webcasts – Important success strategies and webcast features that are needed for presenting employee training programs, complying with regulatory requirements and maximizing participant engagement.
- IT Webcasts – Discussions about many of the demanding requirements that CIOs, CTO, and senior IT professionals require when using live video communications and webcasting technologies for internal events, CEO webcasts and All Hands Meetings presented to large audiences across dozens or hundreds of locations, and for users wanting to use just about any type of computer, smartphone or mobile device to watch the event.
- Marketing Webcasts and Lead Generation Initiatives – Current trends, best practices, promotional tactics, and follow up strategies for presenting webcasts to highlight new products or services, provide information to customers and prospects, and generate targeted sales leads.
- Thought Leadership Events – Conducting successful webcasts to showcase industry experts, business leaders, successful authors and engaging keynote speakers. We will highlight upcoming leadership events being presented by Thought Leaders Network and TalkPoint later this year.
Dan Roche – Vice President of Marketing, TalkPoint
Dan has over 14 years of experience in webcasting sales and marketing. He is responsible for marketing communications, specifically overseeing product and support efforts. Dan has been a featured speaker at numerous webcasts and webinars, providing his thoughts, insights and expertise on a range of marketing strategies, webcasting strategies, and viewer engagement tactics. Prior to joining TalkPoint, he held several sales and marketing-related positions at Wiltel while also acting as a business analyst for the head of global sales at Vyvx Broadband Media, a business unit of Wiltel Communications. Dan holds a bachelor’s degree in marketing from Fairfield University.
Paul Ritter – Managing Director, Thought Leaders Network
Paul Ritter is Founder and Managing Director of Thought Leaders Network. He has more than 25 years of professional experience in sectors that include Real Estate, Securities, Insurance, Risk Management and the Internet. In 2005 he became a partner and Vice President of Research of Interactive Media Strategies, a research analyst firm focused on video technologies and market trends, web-based marketing strategies and enterprise communications technologies. He is a veteran of the research industry, having worked for leading firms such as the Yankee Group and Wainhouse Research. He is the author of dozens of research publications, case studies and white papers. He has produced more than 80 client webcasts, video case studies, research reports and Thought Leader video interviews for Interactive Media Strategies and Thought Leaders Network.
Over the past two decades Paul has been a speaker, featured analyst or event moderator at dozens of industry conferences, web seminars and video webcasts, and he has consulted with thought leaders and client organizations across the US and in the UK, France, Singapore and Argentina.
Featured Webcast Partner – TalkPoint
Thought Leaders Network is proud to be working with TalkPoint as our featured webcast partner for our series of informational, educational and insightful Thought Leader Webcasts and live workshops and events.
TalkPoint, a PGi company, provides self-service and fully managed audio and video webcasting for events with up to 10,000 attendees. TalkPoint’s technology works with a user’s existing telephone, webcam, video conferencing room or video encoder, with no special hardware needed. TalkPoint webcasts work through a standard Internet browser on any desktop, tablet or mobile device with no downloads or special plugins required. The company enables more than 300 enterprises, including many of the world’s largest financial services, pharmaceutical and publishing firms, to host internal town hall meetings, demand generation webinars and other mission-critical communications to large audiences. TalkPoint is one of the industry’s leading webcast companies, broadcasting more than 20,000 live webcasting events per year.
TalkPoint’s Convey™ webcasting platform is tailored to the demanding needs of IT professionals, yet designed for HR professionals, senior executives and other business users to self-manage a 50-person video-enabled meeting as efficiently as a webcast presented to 10,000 live participants. Learn more by visiting www.TalkPoint.com.